Toyota Tundra TRD Pro - Start Your Impossible

A campaign exploring resilience, momentum, and personal drive, created through a combination of motion and still imagery. Inspired by Toyota’s Start Your Impossible brand platform, the project reflects themes of perseverance and forward movement—values that closely align with my own creative approach.

Developed independently, the campaign allowed for a holistic approach to concept, production, and execution, bringing together direction, cinematography, and photography into a unified visual narrative.

Starring: Alonso Bonifacio

Directed & Produced by: Daniel Olivares

Script: Daniel Olivares & Amanda Silva

Voiceover: Joe Scalora

Sound Design: Justin Joslin

Mix & Master: Kevin Hagen

DOP: Daniel Olivares

First AC: Sean Mitchell

PA: Kimberly Olivares

PA: Jonathan Ortiz

Photography & Post-production: Daniel Olivares